Q1 - How does your media text adapt conventions of typical media texts? - General conventions

Below is a video of the conventions I have used from typical media texts, showing an example of it being used in a typical horror trailer, followed by the convention being used in my trailer:

The first is a video of a typical convention appearing in my product and appearing in a typical media text, the second two videos are me explaining the link between them, and their significance.

Below is videos of me talking about the linking conventions, the reasons behind using them and the effect that using them has on audience members:

Part 1:

Part 2:

Institution logo

I created my logo on Photoshop following research into typical horror movie institution logos.

I have put the main text of  'Shutter house' in red. I noticed that a lot of institutions had their logos in red, this colour connitates blood, evil and danger and is perfect for a horror movie institution. 

I have coloured the text 'productions' in white to ensure that it stands out from the black background and have placed it notably smaller than the other text as although it is significant it is not as significant as the main text of 'Shutter house'. 

I am pleased with my institution logo as I think it fits perfectly with the type of institution that would produce my text.

Further progress - Website homepage

Website homepage progress

Above is a few screen shots of my website homepage in progress. Before this project, I had never used Wix before. As I progressed in editing my website homepage, I found that this website builder was fairly easy to use and once I had learned how to use each tool, I found constructing my website homepage a very creative and enjoyable process. I am pleased with the progress of my website homepage and will continue to add more conventions, images and text until I am sure that the end results look professional, appropriate to my genre, and carrying the same theme as my poster and trailer.

Trailer - first draft

Above is my first draft of my trailer. I showed this version of my trailer to the class members that were part of my target audience. Below is the feedback that they gave:

This feedback helped me massively as, although there were issues present that I was aware of, having more viewing opinions highlighted problems that I had not considered myself. When gaining this feedback, I realized that the two most highlighted areas were the problems with sound issues, and the fact that my trailer somewhat resembled more of a short film due to too much of the plot being hinted, and giving too much away. I was well aware that there were sound issues due reoccurring problems I kept enduring on Premier Pro and when indeed filming, yet having more opinions confirmed that these sound issues were something that needed work improving. In terms of my trailer resembling a short film and steering away from the trailer form, this is a problem that I had not yet considered, yet looking back on my first draft, is a viable point and needed to be amended. Other than these improvements, my class responded in a positive way and confidently gave me positive feedback. This confirmed that I had constructed a trailer appropriate for my target audience.
When it came to amendments, from this feedback I intend to:

• Replace title slides that give too much away with a Daily Mail review
• Not make it clear that only one is left (giving away plot)
• Add faster clips present for a shorter period of time to create fast paced trailer action
• Amend sound issues

Age classification - 15

I have decided to make my film/trailer an aged 15 classification. Below is a voice memo of me talking about this decision:

Voice over

This is the script I wrote for the note initially found in the book, and the script for the message within the book on page 134. I intend to turn this into a voice over to run throughout my trailer.

Below is a voice memo stating why I did not progress in using a voice over in my actual trailer: